Tag: Customer Experience

ARE YOU ABSOLUTELY NECESSARY?

ARE YOU ABSOLUTELY NECESSARY?

February 26, 20151 Comment

Are you feeling like you don’t matter to your company anymore? Have you recently been passed over for a promotion or a raise? Maybe you’re even afraid your job will be phased out? If you feel that way, you are probably right. But we can help. (That’s why we wrote this book). We want you […]

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How to Save Your Business

August 19, 20130 Comments

Michael Burger for The Relevant Report. We think it is crucial for you to stay keenly aware of any shifts in customer buying habits so that you can adjust your business model to stay relevant to the people who give you their money. Today, I’ve got a great example of a small business that did […]

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URGENT COMPANIES Ensure Relevance

August 7, 20130 Comments

Short attention spans, ubiquitous Broadband and over 1-Billion smart devices have not only changed the pace of disseminating information, but it has allowed our time-starved society to expect their every desire to be within grasp, “On-Demand.” Ross encourages Leaders to Decide Now, or be Irrelevant Later.  Today’s Urgent Company will benefit from executives who can […]

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How to Upgrade Your Client Pitch

July 31, 20130 Comments

Hi! Ross Shafer for the Relevant Report, and I am about you make you a rock star at your next sales presentation. Hopefully you have gotten your world-class graphics together…and even more hopeful that you are NOT going to be using a flip chart or white board like the one you see here. Maybe you’ve upgraded […]

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Why Hold Expensive Meetings?

July 28, 20130 Comments

Hi Ross Shafer for the Relevant Report and I am in the Bahamas…Nassau…Paradise Island….and that is the Atlantis hotel in the background. So why would I be reporting from here? I’ll tell you why. Just a few years ago it was unheard of for an organization or company to hold a meeting at an expensive, exotic […]

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Service Trumps Product Every Time

July 25, 20130 Comments

Michael Burger here for the Relevant Report. How’s your customer service? You know the expression “size does matter/” Well I’m here to tell you that it’s true, but it’s not what you think. The guy behind me is Don Gilbert. He’s got a company called Living Interiors. It’s an interior landscape business; a small B2B […]

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How to Conquer Job Burnout

July 21, 20130 Comments

Ross Shafer for the Relevant Report.  Today, I want to talk about how to conquer burnout…in your job or career. If you’re feeling burned out at work it is probably because you’re being asked to work ridiculous hours – nights – weekends – holidays – and every day you come home exhausted; virtually paralyzed to […]

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How to Delight Your Customers EVERY TIME!

July 18, 20130 Comments

Is your business stuck trying to figure out what your customer wants? You know there’s a really clever and sophisticated way to discover this…. Ask em! There’s a niche in the retail business where companies let the customer design and personalize what they buy. Nike was one of the first. It’s called NikeID. You pick […]

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How to Double Your Revenue

July 12, 20130 Comments

I want to tell you about a true American success story…born from noticing the obvious. Recently at a Denny’s Franchise Owner’s meeting I met a young man named Glenn Beattie. Glenn scraped together enough money to buy a Denny’s restaurant in Phoenix, Arizona. He wasn’t afraid he’d lose money because he had noticed something obvious […]

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How to Out-Starbucks … Starbucks

July 9, 20130 Comments

Growing up my mom would pay about 1.20 for a pound of Folger’s coffee, because Mrs.Olson said “Mountain Grown” coffee was the best. Then Starbucks comes along and says the coffee mom drank was garbage…and they made us feel smart to pay 11 bucks for a 1lb bag. Would YOU pay 45.00 for a 12oz […]

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