Tag: Wisdom

Offer Customers Wi-Fi as a Value Add

September 5, 20120 Comments

Our clients frequently asked this question, “What can we offer our customers and clients as a Value-Add?” Well, Value-Add means you want to offer a bonus that your competitors don’t. First, if you are already offering great service, authentic empathy, and a sense of customer urgency…then we answer, “give people FREE WI-FI – It’s cheap […]

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How to Grab More Market Share

September 5, 20120 Comments

Ross Shafer’s newest book (Grab More Market Share) was written for any CEO, President, Manager, or business owner who wants to garner more market share in a flat (or declining) economy. Face it, even the world’s best experts have no idea when (or if) the economy will “rally.” So stop waiting. If the entire economy […]

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