Tag: Excellence
Can Your Brand Survive 500 Years?
This is Ross Shafer reporting from Vienna, Austria; where I have just heard the Vienna Boys Choir. Imagine this group from a “brand perspective.” The Vienna Boys Choir has been performing for 500 years! How does a brand last 500 years!? Extreme Excellence. Thousands of boys ten-to-thirteen years-old audition for these roles and only the […]
Next Time, Say YES!
Have you ever been asked to do something you weren’t qualified for…and you said NO because of fear? Well, after this story maybe next time you’ll say YES. This is exactly what happened to my friend speaker/author, Dr. Nido Quebin. The board of struggling High Point University in North Carolina asked Quebin to be their […]
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