Tag: clients

How to Upgrade Your Client Pitch

July 31, 20130 Comments

Hi! Ross Shafer for the Relevant Report, and I am about you make you a rock star at your next sales presentation. Hopefully you have gotten your world-class graphics together…and even more hopeful that you are NOT going to be using a flip chart or white board like the one you see here. Maybe you’ve upgraded […]

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Details Matter…But How Small?

November 5, 20120 Comments

Ross Shafer for the Relevant Report…and I’m staying at the Lowe’s Coronado Bay Resort near san Diego, California. It’s beautiful here with the seagulls and boats. But today I want to talk about details. Tiny details that matter; especially when you’re trying to make a good impression on a client or top customer. I’m here […]

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Offer Customers Wi-Fi as a Value Add

September 5, 20120 Comments

Our clients frequently asked this question, “What can we offer our customers and clients as a Value-Add?” Well, Value-Add means you want to offer a bonus that your competitors don’t. First, if you are already offering great service, authentic empathy, and a sense of customer urgency…then we answer, “give people FREE WI-FI – It’s cheap […]

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